Barely 30% of farmers in Nigeria use Social Media to promote
their Agro-business. There is a great need to focus more on the know-how skills
to using Social Media.
In Agriculture, farmers can join wide range of groups on
Agriculture depending on the area of specialization, farmers can like pages
related to the specific sector they choose to play in Agriculture on Facebook,
they can also do more using Google + which provides wide range of tools,
simplicity and ease of access to various applications that will help farmers
reach out to a more specific people in their niche.
Google + provides broad virtual community that linked to
other online communities, it also provides ways to share products and services
to people who you really want to target.
With LinkedIn, farmers can connect to professionals,
mentors, experts, investors and consultants that will be of help to them in their
Agro-business. LinkedIn also provides a platform to share topics in form of discussions
when you join groups, follow companies, observe directories and people who are
successful in your field when you query a search. In fact, LinkedIn offers more
value to your business and help increase career prospect than other Social
Media platform if you can explore it more.
Regardless where your skills and specialization lies, Social
Media offers more opportunities for people in the Agricultural sector to strive
and make use of the virtual world, giving you the privilege to showcase your
farm produces, skills, achievements in the Agro-industry to billions of
interested groups using Social Media. Some who had quickly recognize the
importance of Social Media in the Agro-business are beginning to reap the fruit
of their labor, they have been able to create a landmark for themselves in the
market by using the various Social Media tools and platform to sell and market
their Agro produce after utilizing already made niche that have keen interest
in what they do.
The educational system is enjoying successful transformation
after the infusion of social media to the educational system. Students are
beginning to explore more on the educational value it add to their study, apart
from the orientation they have about social media for networking, interacting,
socializing and connecting with people across the world.
Using social media for
research have provide students with wide range of ideas and the ability to
develop contents, they also use the platform to join discussion and ask
questions which in no time answers and insights are being provided by
professionals, lecturers, professors, students and other people who are
experienced in that field. Scientific facts, discovery, inventions and imminent
things go viral easily once they have their way to the social media and with
this the learned will always have updated information regarding any latest
changes that had occur. Apart from
making use of the social media for research, to interact and to connect with
professionals in the Educational system, it is very useful in enhancing career
prospects and to become more relevant to yourself, in your career and to your
community.
Social Media is one of best platform to divulge Information
to the public, which is a great deal and its impact cannot be overemphasized. Its
significance in the Agricultural and Educational sector had help made positive
switch from the era people have limited access to information to this time
where information is made available to anybody who is curious to use them.
The
difference between a learned and unlearned person is ‘’information’’ the
difference between successful and unsuccessful farmers is ‘’information’’
acquiring skills alone can’t make someone to be successful in any field,
information is very important and we must always be on the look out to find out
new ways of doing things and achieving better results.
It pays more to work smartly.


